Dubai-Based Startup Seafood Souq Asks, ‘Is Your Fish a Fraud?’

More than 3 billion people in the world rely on seafood as their primary source of protein and 600 million people rely on the fisheries and aquaculture sector for their livelihoods. Seafood is among the most traded food commodities internationally, alongside coffee, sugar and cocoa, and its trade has increased immensely through the decades. In 2019, fish trade amongst the world’s 38 OECD countries alone rose to US $78 billion. Global fish production has already doubled since 1998, and is expected to roughly double again by 2050.

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