May 25, 2024
In Saudi Arabia, HungerStation revolutionized the market in 2012. Eleven years later, the Saudi food delivery market is worth $10 billion, surpassing Canada’s projected $8.1 billion market in 2024, despite similar populations. The Kingdom boasts one of the highest average revenues per user globally at $208.
Since 2019, local foodtech startups in the Kingdom have attracted over $555 million in funding, with food delivery startups snapping up almost half of that total. Nana, a grocery delivery startup, is the most funded foodtech startup in the country, having raised over $200 million. Successful exits, like Jahez’s IPO in 2022 and HungerStation's acquisition by Delivery Hero, have further boosted investor confidence in the sector.
The Future of Food Delivery in Saudi Arabia
The KSA food delivery market, worth US $10 billion in 2023, is expected to hit $14.9 billion by 2028, with food-delivery startups playing a central role in driving that growth, capitalizing on shifting consumer needs. These startups snagged 45% of the $600 million raised by KSA's Foodtech sector, marking a transformative shift in dining experiences and highlighting their pivotal role in Saudi Arabia's evolving food landscape.
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Saudi Arabia's grocery delivery market is expected to double by 2029, driven by increased female workforce participation and evolving consumer habits.
Discover the full history of food delivery tech in the KSA, including key players & milestones. Learn how HungerStation, Nana, and others shaped the industry.