19 October 2023•
As the automotive landscape evolves, German consumers find themselves spoiled for choice with a staggering 60 more models available compared to their American counterparts.
The proliferation of brands naturally results in an expansive array of options, sparking a fascinating trend in consumer preferences.
In 2018, SUVs led the pack with 12 models, and within the span of just four years, this category has burgeoned to an impressive 75 models in 2022.
Does the abundance of choices cater to a growing appetite, or does it perhaps reflect a more complex relationship between consumer preferences and the expanding automotive menu?
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