Redefining Business in the Modern Era: The B Corp Movement and the Quest for Authentic Sustainability
By Benn Lim 18 December 2023
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As the world gears up for the COP28 in the UAE, the spotlight is firmly on sustainable business practices and the role of corporations in shaping a more equitable and sustainable future.
Amidst this backdrop, the B Corp Certification emerges as a beacon of hope, a testament to businesses’ potential to be a force for good. This article delves into the modern human dilemma, the pitfalls of unchecked corporate greed, and the transformative power of genuine commitment to stakeholder and ESG principles, with the B Corp movement at its heart.
The Modern Human Dilemma
In today’s digital era, the prevalence of lonelines
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