Subscription Executive

About Lucidity Insights

Lucidity Insights or www.LucidityInsights.com is a business data & insights streaming platform specializing in developing world-class investigative special reports and digital content told across various multimedia channels. We believe in the democratization of quality data and insights on the Middle East and Africa’s tech and entrepreneurial ecosystem, so we can help level-up every decision made by an entrepreneur or investor in the region. Access to data can make or break a strategy or a business, and we’re here to help you get the quality level insights Fortune 500 companies pay for.

Think: Netflix meets Pitchbook and has a baby with Masterclass in order to provide top data and insights for learning about the entrepreneurial and tech ecosystems of the Middle East and Africa region. You can binge as much content as you want, so long as you’re learning something. And at Lucidity Insights, we’re all about choice. We believe that you, as the consumer, get to decide how you want to digest your data, for your optimal learning. Is it by downloading a comprehensive 60-page report? Maybe that’s too long, and you’d prefer bite-sized articles that tackle each subject one by one. How about short 1min videos? Perhaps you prefer a 10-15min documentary style video equipped with interviews… or maybe you’re old-school and just want to look at the charts and infographics to glean whatever data you want for yourself. Whatever way you want to consume it, we got it.

And at Lucidity Insights, we’re all about choice. We believe that you, as the consumer, get to decide how you want to digest your data, for your optimal learning. Is it by downloading a comprehensive 60-page report? Maybe that’s too long, and you’d prefer bite-sized articles that tackle each subject one by one. How about short 1min videos? Perhaps you prefer a 10-15min documentary style video equipped with interviews… or maybe you’re old-school and just want to look at the charts and infographics to glean whatever data you want for yourself. Whatever way you want to consume it, we got it.

Job Description

We are looking for a Subscription Executive who would be responsible for managing and overseeing the sales and management of subscription-based services at Lucidity Insights.

Responsibilities

• Sales and Business Development: Subscription Executives are tasked with identifying potential clients and customers who might be interested in the subscription offerings. They develop sales strategies, pitch the benefits of the subscription, and negotiate deals to bring in new subscribers.
• Customer Relationship Management: Once subscribers are acquired, the Subscription Executive manages the ongoing relationship with these customers. They ensure that subscribers are receiving the value they expected and address any concerns or issues that may arise.
• Retention and Renewals: Subscription Executives will work on strategies to enhance customer satisfaction and encourage renewals when subscription periods come to an end.
• Data Analysis and Reporting: Subscription Executives often work with data analytics to track subscriber behavior, engagement, and other relevant metrics. This information helps them identify trends, optimize pricing, and refine marketing strategies.
• Collaboration: Subscription Executives will collaborate with marketing, customer support, and product development teams to align subscription offerings with market demands and customer preferences.
• Market Research: Staying aware of market trends, competitive offerings, and customer preferences is crucial. Subscription Executives shall engage in market research to ensure their subscription products remain relevant and attractive.
• Upselling and Cross-Selling: Based on customer preferences and behavior, Subscription Executives shall identify opportunities for upselling (offering different subscription packages) and cross-selling (offering related products or services).
• Budgeting and Revenue Forecasting: Subscription Executives will contribute to budgeting processes and revenue forecasting by providing insights into expected subscription revenues and growth rates.

Skills and Competencies

• Being highly organized
• Being very pro-active
• Having an entrepreneurial mindset
• Good understanding of OTT subscription models
• Eager to work in an evolving and fast paced environment
• Always being open to learning
• A solutions seeker
• Very agile
• Passionate about tech solutions
• Very results driven