Bringing the F1 Grand Prix and Motorsport to the Shores of Saudi Arabia

Getting added to the F1 Race Calendar has become a major interest by local and national governments around the world. And it’s no wonder; sports tourism globally is expected to reach over $1.8 trillion USD by 2030, with motorsport being the fastest growing segment in recent years. The motorsport industry is expected to reach a global market size of $8 billion USD by 2026, and 2021 viewership rates have been the largest yet, growing at unprecedented rates with the F1 race series in particular attracting 70 million viewers per race on average. Despite the COVID19 pandemic limiting attendance at the F1 races, a total of 2.69 million fans were welcomed at the 22 races on the 2021 calendar, with some races garnering 400,000 spectators in attendance. The Jeddah Street Circuit was one of two new circuits added to the F1 calendar in 2021