Saudi Arabia: Population by Age and Gender 2021
16 May 2023•
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Saudi Arabia is a large emerging market consisting of a young, tech-hungry consumer base with great infrastructure in place to satiate that appetite. In the past 10 years Saudi Arabia has dramatically improved its internet penetration rates, growing from 54% in 2012 to reach 98% today.
This makes internet penetration higher in Saudi Arabia than in many other leading economies around the world like the UK (95%) and the USA (90%).
In 2021, the Kingdom ranked 7th globally for the fastest mobile internet speed, giving way to even higher smartphone penetration rates. Perhaps this speaks to Saudi’s love of social media. 79% of the Saudi population are social media users and spend on average 3 hours and 16 minutes on social media platforms, signifying an online presence higher than that of leading e-commerce markets.
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