New Report Unveils How Proptech is Reimagining Real Estate Across the MEAPT Region

A quiet revolution is reshaping skylines, rental markets, and investment models across the Middle East, Africa, Pakistan, and Turkey (MEAPT). What was once one of the most traditional sectors in the economy is now facing increasing digital transformation. Proptech, the convergence of real estate and technology, is redefining how we design, build, buy, manage, and invest in property.

In Lucidity Insights’ latest report, “MEAPT Proptech Review 2024”, we explore the forces accelerating this transformation, spotlight the rising stars driving innovation, and unpack what it all means for the future of urban life and capital flows across the region.

👉 Download the full report here and discover what’s next for this sector poised for significant transformation, fueled by a dynamic blend of innovation, strategic investments, and evolving market needs.

Is a Proptech revolution on its way in the Middle East and Africa?

Real estate across the MEAPT region is no longer just about bricks and mortar. It’s now powered by data, driven by AI, and built with robotics and sustainability in mind. In 2022 alone, the MEA Proptech market generated US $816.8 million in revenue, and is expected to more than double by 2030, hitting US $2.14 billion.

This surge is a response to urgent structural challenges happening across the whole region:
✔️ Rapid urbanization, particularly in Sub-Saharan Africa
✔️ Housing shortages, with over 50 million units needed across the continent
✔️ Capital inefficiencies, in markets where real estate transactions are still paper-based
✔️ Environmental pressures, with real estate responsible for nearly 40% of global CO₂ emissions

Inside the Report: Trends, Startups and Funding

The report provides a panoramic view of the MEAPT Proptech landscape—complete with market data, startup case studies, investment insights, and forward-looking trend analysis. Here are a few highlights:

🦄 Meet the Region’s First Proptech Unicorn

Property Finder, born in Dubai and now operating across MENA, has raised over US $232 million and achieved unicorn status after 17 years of grit, growth, and digital reinvention. Its journey from print classifieds to AI-powered property matchmaking is a case study in long-term innovation.

💡 10 Up-And-Coming Proptech Making Waves in 2024

From Saudi RNPL players like Ejari and Rize to UAE-based home financing disruptors like PRYPCO and Holo, new Proptech startups are tackling real pain points from rent flexibility to mortgage accessibility and digital inspections.

📈 Where the Capital is Flowing

Over US $778 million has poured into MEA Proptech startups between 2019 and 2023, with 85% concentrated in the Gulf. From global VC giants to regional powerhouses like Wa’Ed Ventures, BECO Capital, and VentureSouq, investor appetite is growing.

The Future of Real Estate is Being Built Now

The report explores examples of solutions and opportunities for innovation in Proptech across four dimensions structured around Global Ventures’ analysis:

1. Design: AI-generated floorplans, immersive 3D tours, and sustainable materials like self-healing concrete are making smarter, greener buildings a reality.
2. Build: Modular construction, robotics, and digital twins are cutting costs and construction times by up to 50%.
3. Commercialize: Marketplaces and fractional ownership platforms are democratizing access to real estate.
4. Manage: IoT-powered property platforms are enhancing tenant experiences, energy efficiency, and asset management.

Why This Report Matters—Now

As interest rates rise, affordability tightens, and cities expand faster than infrastructure can keep up, Proptech offers a playbook for solving systemic issues with agility and scale. Whether you're a VC hunting the next billion-dollar disruptor, a policymaker seeking to modernize housing strategies or a founder building in the trenches, the insights in this report are designed to empower action.

“The future of real estate in MEA isn’t being built with bricks alone. It’s being built with data, AI, and digital-first strategies.”
— Erika Masako Welch, Chief Content Officer at Lucidity Insights

🚀 Explore the full landscape of Proptech innovation. Download your copy of the “MEAPT Proptech Review 2024” at Lucidity Insights now.