In this episode, Faisal Zaidi, President of Exscape, shares insights into the rapid growth of mobile gaming and its impact on user engagement, monetization, and advertising.

We explore how gaming platforms are building highly engaged communities, the role of hyperlocalization in scaling globally, and how telcos are enabling access to unbanked populations through alternative payment and distribution models.

The conversation also examines how gaming is reshaping the advertising landscape and why brands need to rethink how they capture and retain attention.

A valuable discussion for founders, operators, and anyone interested in gaming, media, and the evolving attention economy.

 
Faisal Zaidi&#39;s Linkedin: https://www.linkedin.com/in/fszaidi/

Mobile Gaming, Attention Economy & The Future of Advertising | Faisal Zaidi, Exscape

In this series, we sit down with CEOs and entrepreneurs from startups and tech companies all around the world. Each episode features candid conversations with trailblazers who share their stories, challenges, and critical moments that shaped their companies. Understand how their mind works, how they turn ideas into reality, navigated startup life, and the lessons they learned. Uncover the keys to their success, strategies, and insights into the startup ecosystem.

In this series, we sit down with CEOs and entrepreneurs from startups and tech companies around the world. Each episode features candid conversations with trailblazers who share their stories, challenges, and critical moments that shaped their companies. Gain insights into how their minds work, how they turn ideas into reality, navigate the startup life, and the invaluable lessons they learned along the way. Uncover the keys to their success, their strategies, and their unique perspectives on the startup ecosystem.

In our inaugural episode, we kick off with an inspiring interview with Chris Barton, the founding CEO of Shazam. Chris takes us on an incredible journey, recounting the origins of Shazam, a revolutionary music identification app that has been downloaded over 2 billion times. He shares the monumental challenges faced in developing such a groundbreaking technology in the year 2000, long before the era of smartphones and app stores.

Join us as we explore how Chris and other tech pioneers turned their visions into reality, overcame significant hurdles, and achieved remarkable success in their fields. Through these candid conversations, you&#39;ll gain a deeper understanding of the startup journey, from conception to growth and beyond.

In this podcast series, CEOs and entrepreneurs from global startups share candid stories, challenges, and key moments. Discover their success strategies.

Faisal Zaidi (Exscape): The Rise of Mobile Gaming, Attention Economy & the Future of Advertising

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