Trella Secures $3.5M Investment from Avanz Capital Egypt

Trella, the Egyptian logistics platform for trucks, has received approximately $3.5 million in funding from Avanz Capital Egypt, a subsidiary of I Squared Capital International.

Trella, founded in 2018 by Omar Hagrass, Ali El Atrash, Pierre Saad, and Muhammad El Garem, operates as a real-time platform connecting shippers with trucks. The startup has not only made its mark in Egypt but has also expanded its operations to Saudi Arabia and Pakistan. In October 2022, Trella also secured $6 million in debt funding from ALMA Sustainable Finance (ALMA) and the US International Development Finance Corporation (DFC).

With the strategic partnership, Avanz Capital Egypt aims to harness Trella's innovative solutions to foster growth and success within the logistics industry, as stated in the release. In addition to investing in the logistics startup, Avanz Capital Egypt is launching two new funds. The first fund focuses on providing capital and resources to small and medium enterprises (SMEs), facilitating their growth and contributing to the overall development of the Egyptian market. The first closing of Avanz Manara Fund in March collected financial obligations of approximately 905 million pounds, with about 25% of the amount already paid.

The second fund centers around low-carbon projects and aims to issue "carbon credits" under the name "EGYCOP." With an initial target of raising one billion pounds, the company strives to drive positive environmental impact while delivering attractive returns for investors through opportunities in the low-carbon sector.

See Infobytes: Annual Total CO2 Emissions, by World Region

Avanz Capital’s parent company, “I Squared Global Capital,” manages assets worth over $13 billion in 130 companies worldwide. The company targets investments in funds and companies in startup and emerging markets, with a particular focus on Africa, Latin America, and Asia

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Related: E-Commerce in Egypt