New Murabba Partners with stc Group to Bring Cutting-Edge Digital Solutions to Saudi Arabia's Real Estate Sector
stc Group has entered into a strategic partnership with New Murabba, a project by the Public Investment Fund (PIF), to support the integration of cutting-edge communications and information technology within the New Murabba urban development. This collaboration aims to harness a wide array of innovative digital solutions from stc Group, driving digital and technical advancements across key projects in Saudi Arabia, particularly in the real estate sector.
Eng. Olayan Alwetaid, CEO of stc Group, emphasized that the partnership highlights the company's strong digital ecosystem and its commitment to being a key enabler of national development. He stated that supporting New Murabba with the latest digital technologies aligns with the group's goal of advancing the Kingdom's digital transformation.
Michael Dyke, CEO of New Murabba, remarked that the partnership will solidify the project’s position as a pioneering urban development, setting new standards for innovation and sustainability. The collaboration will contribute to New Murabba becoming a globally recognized model for modern urban living, improving the quality of life for residents, workers, and visitors.
This partnership aligns with Saudi Arabia’s broader objectives of fostering innovation and enhancing infrastructure, helping to position New Murabba as one of the world’s most forward-thinking urban centers.
Source: TradeArabia