Cloud Kitchen Innovator Mizanplus Kitchens Raises $1 Million to Expand Virtual Brand Offerings

Mizanplus Kitchens, a provider of retail food solutions and virtual restaurant brands focused on delivery, has announced a new investment of $1 million, approximately 1.5 years after securing $660,000 in March of the previous year. The latest funding round included contributions from Ersin Nazalı, Inveo Ventures, Sharks and Partners, Utku Öz, Aura B4YO 1st GSYF, and angel investors.

With this new investment, Mizanplus Kitchens aims to become a major player in cloud kitchen franchising and food retail technologies across Turkey. The company's future plans include creating new virtual restaurant brands, expanding the menus of existing brands, and reaching a broader customer base.

Mizanplus Kitchens is also known for its "Shop Within a Shop" concept, which offers ready-to-sell delivery brands to businesses with idle capacity and cloud kitchens. This initiative allows businesses to manage their brand, supply chain, and operations more efficiently. Recently, the company launched Paketmaster.com to further digitize restaurant management for all businesses. Over the past year, Mizanplus Kitchens has experienced a tenfold growth.

CEO Harun Özdemir stated that the new investment will be used to strengthen the company's technological infrastructure and expand into new markets. He also highlighted that Mizanplus Kitchens operates in over 30 locations in Istanbul and surrounding regions, supporting businesses in their digital transformation efforts.

Source: Arden Papuchchian / Webrazzi