Autobia Raises US$12M Series A Led by Artal Capital

Emad Daghreri and Ahmed Alawfi, Autobia Co-founders

Autobia, a Saudi Arabian B2B automotive aftermarket platform, has secured a $12 million Series A led by Artal Capital, with participation from Aljazira Capital and Wa’ed Ventures.

The capital will fund geographic expansion within the Kingdom, logistics infrastructure, and the scaling of embedded inventory financing solutions.

Why Has Autobia Raised US$12 Million in Series A Funding?

Autobia, a Saudi Arabian B2B technology company digitising the automotive aftermarket, has raised US$12 million in a Series A funding round led by Artal Capital, with participation from Aljazira Capital and Wa’ed Ventures.

The funding will support the company's next phase of growth as it builds a technology-driven marketplace connecting auto parts retailers and wholesalers with verified suppliers. Autobia also integrates fulfilment services, inventory financing and payment solutions to streamline procurement and working-capital management across the automotive aftermarket.

By combining marketplace infrastructure with embedded financial services, Autobia aims to address operational challenges faced by traditional auto parts businesses, including fragmented sourcing, supply chain inefficiencies and limited access to flexible financing.

The Series A investment will enable the company to expand its presence across Saudi Arabia, strengthen its logistics capabilities, improve its proprietary technology and increase the availability of inventory on flexible payment terms.

How Does Autobia's B2B Automotive Marketplace Work?

Autobia operates at the intersection of digital auto parts procurement, fulfilment and embedded finance. Its platform is designed to bring multiple stages of the purchasing process into one technology-driven ecosystem.

The platform provides four core capabilities:

• Digital sourcing: Connects auto parts retailers and wholesalers with verified suppliers through a centralised marketplace.

• Integrated fulfilment: Supports the movement and delivery of automotive parts through integrated fulfilment and logistics services.

• Inventory financing: Offers inventory purchasing on flexible payment terms to help businesses manage working-capital requirements.

• Payment management: Enables businesses to manage end-customer payments through licensed payment and buy now, pay later (BNPL) providers.

By integrating these functions, Autobia aims to reduce friction in the procurement process while helping automotive businesses manage inventory, payments and cash flow more efficiently.

The model addresses two connected needs in the automotive aftermarket: reliable access to spare parts and the working capital required to keep inventory available. Rather than focusing solely on digital transactions, Autobia is developing infrastructure that combines commercial operations with financial services.

How Will Autobia Use Its US$12 Million Series A Funding?

Autobia plans to deploy its US$12 million Series A funding across four strategic priorities.

Investment priority	Planned use	Strategic objective
Geographic expansion	Expand operations across Saudi Arabia	Reach more auto parts retailers and wholesalers
Logistics infrastructure	Strengthen fulfilment capabilities	Improve supply chain coordination and product delivery
Proprietary technology	Advance dynamic pricing and platform capabilities	Improve pricing intelligence and marketplace efficiency
Embedded finance	Scale inventory-on-terms solutions	Help businesses manage working capital and inventory purchases

The investment will support Autobia's ambition to become a critical technology infrastructure provider for Saudi Arabia's automotive aftermarket.

Its expansion strategy combines geographic growth with improvements to the underlying platform. Strengthening logistics and fulfilment can support more reliable procurement, while dynamic pricing technology can help the company manage marketplace transactions more effectively.

Scaling inventory-on-terms solutions is another central priority. By giving eligible businesses greater flexibility over when they pay for inventory, Autobia aims to help retailers and wholesalers address working-capital constraints without relying exclusively on traditional purchasing arrangements.

The company has not disclosed specific targets for geographic coverage, customer growth or revenue following the Series A round.

Who Invested in Autobia's Series A Round?

The US$12 million funding round was led by Artal Capital, with Aljazira Capital and Wa’ed Ventures participating.

Investor	Role in the funding round
Artal Capital	Lead investor
Aljazira Capital	Participating investor
Wa’ed Ventures	Participating investor

Wassim Moukahhal, Head of Alternative Investments at Artal Capital, said Autobia addresses an underserved market through a business model combining technology, operational execution and embedded financial services.

He added that Artal Capital aims to support the founders' vision of building a platform that could become an important part of the automotive after-sales infrastructure in Saudi Arabia and the wider region.

Autobia was co-founded by Emad Daghreri, who serves as CEO, and Ahmed Alawfi, who serves as COO.

Daghreri said the company's ambition extends beyond digitising auto parts procurement. It aims to provide traditional automotive businesses with the intelligence, operational efficiency and tools needed to compete and grow.

Alawfi highlighted embedded financial services as a key component of the strategy, particularly their potential to help customers manage working-capital constraints and operate with greater flexibility.

The US$12 million round brings together investors and founders focused on developing technology and financial infrastructure for a traditionally fragmented segment of the automotive supply chain.

How Does Autobia Fit Into Saudi Arabia's Vision 2030 Strategy?

Autobia's funding comes amid Saudi Arabia's continued development of its technology, logistics, automotive and financial-services sectors under Vision 2030, the country's national transformation programme.

The automotive aftermarket encompasses the businesses involved in supplying spare parts, maintaining vehicles and supporting vehicle repairs after their initial sale. Efficient procurement and distribution are important to retailers, workshops, wholesalers and other businesses that depend on reliable parts availability.

Autobia aims to improve this ecosystem through three connected capabilities:

• Digitised procurement: Bringing retailers, wholesalers and verified suppliers into a single technology-driven marketplace.

• More coordinated logistics: Integrating fulfilment services to support the movement of parts through the supply chain.

• Greater access to working capital: Offering inventory-on-terms solutions and payment integrations that give businesses additional financial flexibility.

These capabilities position Autobia at the intersection of automotive commerce, logistics technology and embedded finance. Its opportunity lies in addressing operational challenges across the purchasing process rather than digitising only one transaction.

However, the company's longer-term impact will depend on its ability to expand its supplier and customer network, maintain fulfilment performance and scale financial solutions responsibly across Saudi Arabia.

What Does Autobia's Series A Funding Mean for the Automotive Aftermarket?

Autobia's US$12 million Series A round provides capital to develop a more integrated procurement and financing platform for automotive businesses in Saudi Arabia.

The company's strategy rests on three main growth drivers: expanding marketplace coverage, improving operational infrastructure and making inventory financing more accessible.

Its combination of sourcing, fulfilment, dynamic pricing and embedded financial services differentiates the platform from a marketplace focused solely on matching buyers and sellers. The model is designed to address the operational and financial requirements that influence how auto parts businesses purchase and manage stock.

The next stage will test Autobia's ability to turn this integrated model into a scalable business. Expanding across Saudi Arabia while maintaining logistics efficiency and managing financing-related risks will be central to execution.

With Artal Capital leading the US$12 million round alongside Aljazira Capital and Wa’ed Ventures, Autobia has secured new funding to pursue that expansion. Its progress will offer a measure of how technology-led procurement and embedded finance can support the modernisation of Saudi Arabia's automotive aftermarket.