The Growing Business of Foodtech

Saudi Arabia

UAE and Saudi Startups Have Taken the Lead in the List of the Top 5 Most Funded Foodtech Scaleups in MENA in 2023.

The most funded Foodtech startup in MENA is Dubai-based KITOPI, having raised over US $800M. Second-placed&nbsp;Believer Meats from Israel raised less than half of KITOPI, at $388M. Abu Dhabi&rsquo;s Pure Harvest is among one of the world&rsquo;s most well-funded agriculture tech players.

UAE & Saudi Startups Dominate the Top 5 Most Funded Foodtech Scaleups in MENA List

Infobytes

In the heart of Abu Dhabi, Pure Harvest Smart Farms is&nbsp;pioneering the future of sustainable agriculture. Founded in&nbsp;2016, the Agtech start-up is transforming the way we think&nbsp;about farming, leveraging high-tech hybrid growing systems&nbsp;to overcome the Middle East&#39;s greatest challenges: food&nbsp;security, water conservation, economic diversification, and&nbsp;sustainability.

Early on, it was a struggle to secure support. Fortunately, today&nbsp;Pure Harvest is far from being in a difficult fundraising&nbsp;position. The last round was oversubscribed, and though the&nbsp;team was targetting a US $100 million raise, it managed to&nbsp;raise over $180 million, with additional investors looking to&nbsp;jump on.

With global expansion on its mind, Pure Harvest has its heart&nbsp;set on becoming the next Middle Eastern Unicorn and becoming&nbsp;a company valued at over $1 billion.

Related:&nbsp;<a href="https://lucidityinsights.com/spotlights/pure-harvest-smart-farms-menas-next-agtech-uni-camel">Pure Harvest Smart Farms: MENA&rsquo;s Next Agtech &lsquo;Uni-Camel&rsquo;</a>

Pure Harvest's Entrepreneurial Journey as the Pioneer in the Sustainable Agriculture

Pure Harvest's Entrepreneurial Journey

In the last decade, VC investments&nbsp;in Restaurant Management Software&nbsp;have seen an impressive upswing,&nbsp;reflecting a growing global interest in&nbsp;this sector. This trend is a testament&nbsp;to the transformative impact these&nbsp;platforms have on the F&amp;B industry,&nbsp;bringing digitization, efficiency, and&nbsp;innovation to the forefront.

POS eliminates third-party errors to&nbsp;track every order&#39;s status efficiently.&nbsp;The platform also enables marketing&nbsp;teams to understand their customers&nbsp;better, collecting data to help target&nbsp;them effectively with tailored offers&nbsp;and well-crafted campaigns.

Top 5 Most Funded Foodtech Scaleups in MENA (2023)

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