MENA Digital Advertising Market in 2023-2032
06 August 2024•
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The Middle East and North Africa (MENA) digital advertising market is projected to grow from $6.63 billion in 2023 to $44.8 billion by 2032, with a CAGR of 23.9%. This growth is driven by increasing mobile and internet penetration, advancements in AI and ML for ad targeting, and a surge in social media use. Key end-users include media, retail, and financial services, with significant growth in video advertising. Saudi Arabia and the UAE lead the market, leveraging high smartphone usage and robust digital infrastructure.
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We are a team of passionate Researchers, Data Junkies, and Story-Tellers that believe there is not enough quality business insights and compelling data analysis available in the marketplace, told in the formats users want. We want to give an insider's look into the industries, businesses and economies that are changing the world today, so our users can become inspired, empowered and equipped to run their businesses as best they can.
