24 April 2026•
Every groundbreaking empire starts with a simple leap of faith. In 2012, six co-founders huddled around six desks in Istanbul with a shared vision: to fix a fragmented martech landscape. That humble beginning fueled a relentless, unified drive. They didn't just build another software platform; they shattered glass ceilings, boldly navigating mid-pandemic uncertainties to proudly become Turkey's first woman-founded unicorn by 2022. Securing Europe’s largest martech raise with a massive $500 million Series E in 2024 wasn't just a financial victory—it was an inspiring human triumph. Insider One’s extraordinary evolution proves that passionate people can redefine the global tech frontier.
We are a team of passionate Researchers, Data Junkies, and Story-Tellers that believe there is not enough quality business insights and compelling data analysis available in the marketplace, told in the formats users want. We want to give an insider's look into the industries, businesses and economies that are changing the world today, so our users can become inspired, empowered and equipped to run their businesses as best they can.
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