Acquiring 100M users took Twitter well over 5 years in 2006. It took TikTok a record-breaking 9 months, in 2017. ChatGPT shattered records last year by achieving this milestone in 2 short months. Meta's Threads accomplished it in 5 days. Acquiring and retaining are two different things though. Read the full article to see how Threads users has fizzled over the past few months.
Related: Move over ChatGPT, Google Bard is Gaining Traction
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