The Rise of Buy Now Pay Later Market Size in the Middle East (2022-2032)

The Buy Now, Pay Later (BNPL) market in the Middle East is on a remarkable growth trajectory. Valued at US $9 billion in 2022, the market is projected to skyrocket to US $146.2 billion by 2032, with a compound annual growth rate (CAGR) of 32.2%. The rapid expansion of e-commerce and digital payment solutions has fueled this surge, with BNPL becoming an increasingly popular choice for consumers seeking flexibility in their purchases, especially after the COVID-19 pandemic.

Interestingly, companies such as Tabby, Tamara and MNT-Halan that offer BNPL solutions have all reached unicorn status in 2023 showing strong investor confidence in this sector.