Amazon UNIVERSITY Esports and Shahid partner to enhance esports gamers’ experiences in KSA
Dubai, UAE — Amazon UNIVERSITY Esports, the world's premiere esports competition for university students has partnered with Shahid, the first video-on-demand (VOD) service in the Arab world, powered by MBC Group. This collaboration combines two of today's most popular entertainment areas, esports and broadcast TV. Together, the two companies will improve the experience for young users of both services.
Since its launch in the Kingdom of Saudi Arabia (KSA), Amazon UNIVERSITY Esports has had a huge growth in the number of players and teams, participating universities, and organising competitions and events, becoming one of the leading players in the esports field in the region. The project is being developed in 16 countries on 4 continents and is hosted in the region by MENA Tech